50 FREE event marketing and planning tools you need to try in 2018

Contrary to popular belief, you don’t need to spend thousands to promote and plan your event online.

In fact, there are a whole host of amazing tools out there that won’t cost you a penny.

In this article, we’ll fill you in on 50 event marketing and planning tools that you can start using today free of charge. From content creation to project management, you’ll have everything you need to take your event to the next level.

While some of the tools have paid-for premium offerings, the free versions are still useful.

None of the below are affiliate or sponsored links. They’re tools that we love using, and we know you will too.

We've split these tools up into six different categories - you can use the links below to jump to the section you're interested in.

1. Social Media tools
2. Marketing & Content tools
3. Planning & Organisation tools
4. Privacy & Security tools
5. Website tools
6. Design tools

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Bitly shortens long URLs

Bitly screenshot

Ever wanted to share a link on social media, only to find that the URL is longer than a novel when you paste it in? Not only does this look bad, it also distracts readers from any other copy in your posts.

Link shortening services will condense the URL into a much neater link. Bitly is one of the best out there, creating bit.ly links that you’ve no doubt seen elsewhere online.

All you need to do is paste your URL into the box on the Bitly homepage and press ‘SHORTEN’. You’ll be given a shortened bit.ly URL, which will link back to your original URL when people click on it.

Here’s a link to this article in bit.ly format so you can see what we mean:

As an added bonus, Bitly offers basic analytics features so you can track how many clicks your shortened links have received.

Track social activity with Social Mention

Social Mention screenshot

The world of social media is big. Over 3 billion people around the world use social media websites, and that number is growing every day.

You need to keep track of when your event is mentioned on social media. But doing that manually would be impossible without a team of digital analysts.

Social Mention takes away that headache by doing the hard work for you. Enter your event name in the search box, and it’ll trawl through social media sites and blogging platforms to find when it’s been mentioned.

Don’t stop with your own mentions either. You can also use this tool to keep an eye on what people are saying about your competitors.

Use Buffer to schedule social media

Buffer screenshot

According to research carried out by HubSpot you should be posting at least once a day on Facebook and LinkedIn, and five times a day on Twitter.

That’s a lot of activity to keep up with on the fly. Social media scheduling tools like Buffer solve this problem by letting you set up your activity ahead of time.

Load all your social posts into Buffer and pick a time to post them, then Buffer will do the rest.

Buffer’s free plan gives you 10 posts in your queue. That should be enough to schedule your social activities in two to three day chunks.

Source social media ideas from Feedly

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Keeping up with the latest news from your event industry is important. It lets you see what competitors are doing, and react to ever-changing trends. It’s also a great source of marketing ideas.

With Feedly you start by picking a series of publications, blogs, YouTube channels and keyword topics. Feedly will then aggregate them into one content stream so you can browse them all in the same place.

Create engaging quizzes with Typeform

Typeform screenshot

If you’re out of content ideas for your event marketing activities, quizzes can be a great way to switch things up. Quizzes often go viral, because they’re engaging and shareable.

With Typeform setting up a free quiz is easy. The quiz builder is highly customisable, letting you set a variety of question types and personalisation options.

If your quiz is engaging enough, try asking for an email address at the end so you can build up your mailing list.

SimplyMeasured gives you your social stats in one place

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All the main social platforms provide in-depth reporting tools. But viewing them all separately can be inconvenient.

SimplyMeasured brings all your social stats together in one dashboard. It supports Facebook, Twitter, Instagram and YouTube.

Try using the daily engagement tools to identify your most successful content combinations, and discover the best time of day to post.

The free version provides plenty of data to go off, but you can unlock even more metrics with the pay-monthly plan.

Use Be Present to respond faster on social

Must Be Present screenshot

According to social media experts Sprout Social, brands are receiving more messages on social media than ever before . Despite that, response rates from brands have actually decreased.

You can bet that if you don’t respond to a message on social media that one of your competitor events will. That could lead to losing a potential entrant, and a negative impact on your word-of-mouth marketing.

Sprout Social have created a free tool to help you stay on top of your social media responsiveness. Be Present gives a breakdown of the amount of messages you’re receiving, your response rate, and your average response time.

These should all be part of the marketing metrics that you track on a monthly basis.

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Create QR codes with QR Code Generator

QR Code Generator GIF

QR (Quick Response) codes were all the rage in the early 2010’s. But they never took off quite as much as experts predicted.

However, this scannable mobile technology is still hugely useful when it comes to events. The possibilities are endless. Post QR codes around the course on event day and let entrants and spectators quickly access detailed event information. Or why not include a QR code in your post-race goody bag that links runners to your results page?

QR Code Generator is a handy website that lets you set up your own custom QR codes for free. You can pick from a range of QR Code actions, including linking to a website, displaying text or an image, and showing a PDF file.

Get your entrants race ready with realbuzz.com

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As an event organiser, some of your entrants will look to you to provide training tips and advice for race day. If you don’t have the time or resource to create and send out training plans, our sister site realbuzz.com is a great alternative.

realbuzz.com is a health and fitness site based around setting and accomplishing challenges. Those challenges can be anything from running a 5k for the first time to finishing an ultra marathon.

All of this is supported by a vibrant community of like minded people tracking their achievements and encouraging others.

Upload and browse GIFs with GIPHY

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The use of GIFs in event marketing has taken off in a big way over the last year. In fact, Digital Doughnut called them the biggest digital marketing trend of 2017 .

GIFs are moving images, kind of like a short video. They can be used everywhere from social media to email marketing, and they’re perfect for livening up your messaging. According to a recent study reported on by TIME , some millennials (i.e. the next generation of event participants) even prefer them to the written word.

GIPHY is the world’s biggest search engine for GIFs. You can also upload your own files for hosting and linking to on other platforms.

Try Pocket to save reading for later

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Pocket is a popular ‘read it later’ app that saves bookmarked web pages across all your devices.

Once you’ve set up a Pocket account you’ll be able to save articles online whether you’re on your desktop or mobile. It also gives you the option of downloading the articles for viewing offline. So you can read them later even if you don’t have an internet connection.

Track mentions with Google Alerts

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Google Alerts is one of the lesser-known tools from the search engine giant, but it’s hugely powerful. Start by inputting as many alert words or phrases as you want. Google will then send you an email letting you know when they’re mentioned online.

Alerts can be set to send daily, weekly, or as soon as Google picks up activity for your chosen search phrases.

As well as seeing how people are talking about your event online, this is a great way to stay on top of the latest industry topics and developments.

Liven up boring presentations with PowToon

PowToon

The secret to a good presentation is a good presenter - but high quality slides can certainly help.

The events industry requires presentations in all sorts of situations. From team updates to pitching to new sponsors. So getting them right is key.

PowerPoint is suitable for basic presentations. But if you really want to stand out you need to try a tool like PowToon.

PowToon brings presentations to life with custom graphics, eye-catching templates and slick animations. It also gives you the option to add a voiceover that plays over the top at key stages.

Keywordtool.io helps you perfect SEO

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SEO (search engine optimisation) is a key marketing activity. If you want people to find your event website through search engines, it needs to include the keywords they’re searching for.

Working out what those keywords are can be tough. Brainstorming ideas with your team is a good start. But you’ll undoubtedly miss some keywords that could boost traffic.

Take the guesswork out of your research by using Keywordtool.io . Enter a search phrase, and it will give you a huge list of related search phrases. These are pulled directly from Google’s API, so you know they’re being searched by real people.

For example, try inputting the phrase ‘best marathon’. You’ll see that people are searching for things like ‘best marathon for beginners’, ‘best marathon medals’ and ‘best marathon courses’. These are all valuable keywords that you could include on your site.

Keep up with the latest industry news with Google Trends

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75% of all web searches are done through Google , so it’s safe to say they know a thing or two about what people are doing online.

Google Trends tracks all of the topics that are currently trending online. You can view hot topics in a chosen region, or search for specific keyword topics you’re interested in. Google will then give you a breakdown of how that trend has developed over time, and the search terms people are using to learn more about it.

Use this great tool to find out what’s trending in your event niche, and capitalise on it with your marketing efforts.

It’s also a useful SEO tool for planning your content calendar .

Improve your writing with Hemingway

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Just like its namesake, Hemingway is all about writing that gets to the point.

Using complex words and meandering sentences might make you feel intelligent. But according to science, it won’t be good for your event’s reputation. A 2005 study found that when you keep sentences short and simple readers view you as more authoritative.

Simply add your writing into Hemingway and let it work its magic. It will help to tidy up hard-to-read sentences and remove words that aren’t needed. You’re given a readability grade. Aim for grade 10 or under for maximum effect.

This is particularly useful for writing event instructions. You need to be clear and concise so your entrants know what to do on race day.

Try Hemingway out with this blog post if you like. We’ve used Hemingway to make it as readable as possible. If you’ve got this far, hopefully it’s working.

Avoid spelling and grammar mistakes with Grammarly

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Once you’ve used Hemingway to neaten up any event copy, run it through Grammarly to check for any spelling and grammar mistakes.

Grammarly is designed to spot errors that normal spell checkers wouldn’t flag up. It will pick up any syntax errors, and make you doubt everything you thought you knew about how to use commas.

You can upload your copy directly into Grammarly’s editor. Or better yet download the Grammarly browser extension to correct your copy on the fly.

Get participant feedback by using SurveyMonkey

SurveyMonkey screenshot

Growing your event is all about continual, incremental improvements year on year. You need to reflect on what went well and what didn’t, then factor that into your plans for next time.

Entrant feedback is therefore extremely valuable. One of the best ways of getting this in a structured format is to set up an event questionnaire on SurveyMonkey .

Setting up a survey is quick and straightforward. There are a variety of question types to choose from, and you can set up custom pathways depending on the answers that someone gives. Combine that with attractive pre-built templates that work well on mobile and desktop, and you’re sure to get plenty of responses to your survey.

With SurveyMonkey’s free plan you’ll be limited to 10 questions on your survey and 100 respondents. That might not sound like a lot. But if you carefully pick 100 entrants you’d like to collect feedback from, you’ll have 1,000 separate data points to analyse.

Have your voice heard with Medium

Medium screenshot

We always recommend that event organisers start their own blog. It’s one of the first steps to good content marketing, and helps you build up your identity as an event brand.

Sometimes starting out a blog from scratch can be tough though. You’ll be putting a lot of effort into posts, but might not be getting many readers. This is where blogging platforms like Medium are really useful. They provide a ready-made audience of millions just waiting to read your latest thoughts.

Medium sorts posts into various topics. There are some great niche communities to be found here. Readers mark posts they like with ‘claps’. The more claps you get, the more likely Medium is to recommend your posts to others.

Dazzle your audience with science by using Google Scholar

Google Scholar screenshot

Yet another hidden gem from Google. Google Scholar is a dedicated search engine for scientific studies and published research.

In an age of rampant ‘fake news’ on social media, it’s more important than ever to backup your content with verified scientific research.

Google Scholar is also a great source of new content ideas. They’ll even keep you up-to-date with email alerts when new research is published in your chosen field.

For example, try setting up an alert for ‘marathon running’, and you’ll be sent plenty of interesting studies by Google whenever they are released.

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Keep your notes in one place with Evernote

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If you’re anything like the race directors we know, your desk will probably look like the scene of a Post-It Note explosion.

There’s nothing worse than being out of the office and needing access to a note on your desk. With Evernote that won’t be a problem.

Evernote describes itself as your ‘second brain’. It’s a note-taking platform that works across all your devices. Make a note on the Evernote app on your phone when you’re in a meeting, and you’ll be able to access it from your laptop at home that evening.

Notes are supported in a range of formats, from text files to images, so they can be as simple or detailed as you need them to be.

Remember the Milk for simple to-do lists

Remember The Milk screenshot

Evernote is powerful, but it can be overwhelming if you just want to set yourself a couple of reminders.

Remember the Milk is a to-do list app that helps you organise and prioritise tasks.

You start by setting up a list of tasks you want to achieve and set a deadline for each one. Remember the Milk then syncs these tasks across your devices, and sends you reminders when they are due.

If you’ve got a smart speaker like Alexa or Siri, things get even more interesting. Say “Alexa, tell Remember the Milk to remind me to close event entries at 5pm tomorrow” and it’ll be added to your to-do list.

TimeAndDate to stay on top of timezones

Time And Date screenshot

Nobody is going to be complaining if their event is so popular that people travel from overseas to take part. But international entrants can cause headaches when it comes to logistics.

Likewise, if your team is spread around the world, organising conference calls or submission deadlines can be problematic.

TimeAndDate.com is a simple resource that displays the time around the world on an interactive map. Their Event Time Announcer tool is also useful, as it tells people the start time and date of your event converted to their timezone.

Use Trello to get on top of project management

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Organising events is complicated at the best of times. Trello simplifies the project management side of things with an intuitive cue card based system. Cards are created for each task you and your team need to complete. They are then moved through various steps of the workflow until the task is completed.

Trello is fully collaborative, and you can attach a range of files to cards and lists. Senior team members have the ability to assign tasks to different people, and drag and drop cards throughout the workflow.

Stay ahead of the elements with Weather Spark

Weather Spark screenshot

No matter how meticulously you plan every element of your event, it can still be ruined by unfavourable weather.

Staying one step ahead of the weather is tricky, but Weather Spark is a big help. It provides more detail than you could ever need about the weather around the world. That includes temperature, rainfall, cloud cover, wind speeds and much more.

All of the forecasts can be viewed either monthly, daily or even hourly. If you want to give it a try, here’s what the weather is like at our headquarters in Chester: https://weatherspark.com/y/39961/Average-Weather-in-Chester-United-Kingdom-Year-Round

Plan better meetings with Calendly

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Can scheduling a meeting ever be described as ‘beautiful’? According to Calendly it can, and when you see their platform you might be forced to agree.

Scheduling a meeting with someone outside of your organisation inevitably leads to multiple emails back and forth as you try to find a time that suits you both without being able to see each other’s calendars.

With Calendly, you set your availability and they do the rest. The other person will see a list of your available times, then click a button to pick one that suits them.

Once they’ve done that, the meeting will be automatically added to your own calendar app. All of the major apps are supported, including Outlook, Google and iCloud.

Store your documents on the cloud with Google Docs

Google Docs screenshot

You’ll notice that Google products appear a few times on this list. That’s because they offer some of the most useful free tools out there. And Google Docs might be the best out of an already impressive bunch.

This is a feature-rich suite of tools similar to Microsoft Office. It’s accessed through your browser, and handles text documents, presentations, spreadsheets and forms. All of these can be sorted into custom folder structures.

What makes Google Docs really useful for event professionals is the collaboration features. All documents can be shared with anyone else who has a Google account. Shared users will be able to make suggested edits to documents, or edit them directly if you allow them to.

Track your time with My Hours

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Managing events is a hectic business. It’s not uncommon to reach the end of the day and wonder where all your time went.

Getting into the habit of tracking your time can be challenging, but tools like My Hours make it much easier.

My Hours runs from your desktop browser or a mobile app. When you start a new activity, you’ll start tracking it at the press of a button. If you move onto something else, pause the initial activity and start tracking the new one.

My Hours will then give you a graphical breakdown of how you’ve spent your time. Review this at the end of every day or week, and you’ll likely find some tasks that are taking too long, and others that aren’t getting the attention they deserve.

Set up a team calendar with Sunsama

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Successful event teams are built on flawless organisation. But that’s hard to do when you’re dealing with segregated schedules across your team.

Sunsama is a calendar platform built around teamwork. It synchronises with your existing Google Calendar, and pulls in the schedules of your whole team.

That means meetings and projects are much easier to set up and organise. As soon as you do, they’ll be synced across your whole team’s calendars, so everyone is on the same page.

Sign up for Uberconference to chat with your team and partners

UberConference screenshot

Setting up a conference call with multiple attendees can be like trying to herd cats.

You’ll inevitably have a colleague or event partner who always manages to be 10 minutes late to the call. Then of course, there’s the person who sounds like they’ve somehow dialled in via a tin can on a piece of string.

By the time all the niggles have been sorted, you’ll have wasted about half an hour of the call.

You’re all busy people, so that shouldn’t be happening. And with UberConference it doesn’t have to.

UberConference provides all the features you need to set up calls that run smoothly. Instead of dialling in, everyone will receive a call from UberConference so all attendees are ready on time. A range of call controls give you the power to mute callers with background noise on the line, and dial in new attendees mid-meeting at the push of a button. You can also share your screen with everyone on the call. Best of all, both audio and video are delivered to everyone on the call in crisp HD.

Explain things visually with Lucidchart

Lucidchart screenshot

Ever tried to explain complex event logistics in plain copy? Thousands of words later and you’re usually left with a complex mess. According to experts you should use visual techniques to present that information.

We’ve found that the best way to visualise project plans is Lucidchart . It runs in all web browsers, and it's compatible with Google Docs.

The drag and drop interface gives you a variety of shapes, text blocks and arrows to create a range of visual documents. Use it for flowcharts, mind maps, process mapping, or organisational charts. The possibilities are endless.

Concentrate with Noisli

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It’s one of the most rewarding and exciting jobs in the world. But there’s no denying being an event professional can be stressful at times.

If you’re struggling to concentrate on a task because of stress, research has shown that background noise can help you focus .

So what is white noise? It’s essentially any mixture of indistinguishable sounds. For example, background chatter in a café, or the sounds of birdsong and running water in a forest.

Don’t worry, you won’t need to work in a café or take your laptop out to the woods. Noisli lets you build your own focus-improving background noise. You’ll choose from a variety of relaxing noises, including rainfall, running water, a roaring fire, café chatter and wind blowing through trees. Experiment with a few to find your perfect combination, and feel your focus increase.

Recruit with Facebook Jobs

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Recruiting for events can be a nightmare. It’s an industry that everyone wants to get into, so you’ll likely have hundreds of applications for each role. Sorting through these yourself can be time consuming. The other option is to use a recruiter, but they are expensive and often ineffective.

You might not be aware, but you can actually list your openings on Facebook through their Jobs application . Facebook users (and there’s more than a billion of them out there ) who are browsing for jobs on the platform will see all the jobs available in their region. Once they’ve applied, you can reach out to them directly through Facebook Messenger to find out more and arrange an interview.

Using Facebook to recruit has the added advantage of seeing what a candidate is really like. Facebook profiles are usually a much more accurate reflection of a person than a polished LinkedIn profile.

Scannable lets you scan documents with your phone

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Scannable is another great app from the folks over at Evernote. It condenses all the functions of a scanner into your smartphone, letting you to scan documents on the go.

Start by opening the Scannable app and pointing your phone’s camera at documents, receipts or business cards. Scannable will recognise what it’s looking at, crop appropriately, and save to your device and Evernote account.

The business card function is particularly impressive. When you scan a business card, Scannable automatically creates a new contact on your phone with all the relevant details.

All your scans can be shared with others from within the app, so it’s perfect for circulating written meeting notes.

Privacy and security

Password protect sensitive files with 7-zip

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As an event organiser you’ll inevitably have to send sensitive data via email from time to time. Whether it’s confidential event information or entrant details, you need to make sure those files are only seen by the intended recipient.

With 7-zip you can do this safely. This free software allows you to add your files to a password protected zip folder at the click of a button. Even if someone intercepts your email, they won’t be able to open it without the password.

7-zip is a Windows only tool. If you’re a Mac user, the equally useful Keka is what you need.

Send sensitive messages with Privnote

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7-zip will handle encrypted transfer of sensitive files, but what if you just want to send a quick private message?

If that’s the case, it’s time to embrace your inner Ethan Hunt. Privnote lets you send quick notes to an individual that will ‘self destruct’ once read, Mission Impossible style.

Never forget your password again with LastPass

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Speaking of passwords, how secure are yours? According to TeleSign, 54% of people use five or fewer passwords across their entire online life . As if that wasn’t bad enough, a worrying number of those surveyed were using simple passwords like ‘qwerty’, ‘123456’ and even ‘password’.

Even the most basic hacking attempts will guess those passwords in seconds. If you use them across multiple platforms, there’s a very good chance they’ll be compromised.

Enter LastPass . This handy tool generates unique, secure passwords for all the services you use online. You only need to remember one master password (so make it a good one) and LastPass will do the rest.

Protect your email address with scr.im

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When GDPR is introduced in May 2018 it should help to drastically cut down on the amount of spam emails we all receive. But as is the case with all legislation, there will inevitably be those who will ignore the rules and keep sending unwanted emails.

If you’ve ever put your email address in a public place, whether it be on your event website, social media or a forum, then it runs the risk of being picked up by email harvesters. These programmes are designed to crawl through millions of web pages to find unprotected email addresses in plain text format.

Scr.im solves that problem by protecting you with a unique encrypted URL. Think of it like a captcha for your email address.

When you’ve put your email address into scr.im you’ll be given your protected URL. Anyone who wants to view your email address from your scr.im URL will need to solve a quick captcha puzzle, which an email harvester won’t be able to do.

To see it in action, here’s our contact email address protected by scr.im: http://scr.im/realbuzzreg

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Check if a domain name is available with 1&1 Domain Checker

1&1 Domain Checker screenshot

Still at the early stages of setting up an event? If you haven’t decided on an event name yet, make sure you perform a domain search alongside the brainstorming process. You don’t want to pick a name and develop an event logo only to find that the website URL you want is already taken.

1&1 Domain Checker lets you check availability in seconds. Just enter your desired URL in the search field, and press the ‘check’ button.

You’ll also see a rough idea of the cost for the URL, along with any available alternatives.

Check old site pages with Wayback Machine

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The Wayback Machine was set up by non-profit web curators The Internet Archive . It provides a record of a staggering 279 billion web pages going back to 1996, with various snapshots of each site along the way.

That means you can check how your site (or a competitor site) looked at any point in its existence. It’s great for looking back on old web pages that would otherwise be lost. Especially if you need to check back on a bit of event history.

Google even recommend using the Wayback Machine when purchasing a new domain name. Run your new URL through the Wayback Machine to check that it’s never been used to host any other content. If it has, that could negatively impact your search ranking.

Optimizilla makes your site load faster

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Page load speed is a ranking factor in Google searches on desktop. In a recent edition of their Webmaster Central Blog , Google announced that this will also impact on mobile search rankings as of July 2018.

When you think about it, it makes sense. Slow loading pages on your event website will make some people give up and click away before they’ve even seen your site.

One of the biggest culprits when it comes to slow website load times is large image files. If you host multiple image files on a single page that are all multiple megabytes in size, that can take a long time for users to load. Especially for those on slower internet connections.

The solution is simple though. Optimising images reduces their file size without losing any of the image quality. Optimizilla will optimise images in batches of 20, using a clever algorithm to shrink them down as small as possible. Once they’re done, they’ll be ready for you to download in a pack and use as required.

Use Hotjar to find out how people browse your event website

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It would be great to peer over the shoulder of people while they use your event website. Seeing how they navigate around, what they click on, and if they have any trouble finding what they need would be a great way to make improvements. They might not be too happy about it though.

Thankfully Hotjar lets you do this without risking a restraining order. Add a couple of lines of Hotjar code to your site, and they’ll be able to track how people move through it. You’ll see a heat map of navigation, clicks and scrolling habits.

Red areas are ‘hot’, meaning more activity. Blue areas are ‘cold’ and aren’t being clicked on as often.

You can then use this information to optimise your site. If there’s a button or piece of text that you want everyone to see, now you’ll know where to put it.

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Create eye-catching images with Canva

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Eye-catching images are key to promoting your event, whether it be on social media or printed posters.

Canva has made it possible for everyone to create professional looking images. There are thousands of premade templates and custom graphics to choose from.

With its simple drag-and-drop interface you can add text and graphics to images, apply filters, change colours and much more. Plus, they have templates for eBooks, infographics and presentation slides.

Pixlr is a great Photoshop alternative

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Imagine a free version of Photoshop accessed directly from your browser, and you’ve got Pixlr .

Whilst it doesn’t have as many features as Adobe’s expensive offering, Pixlr is more than capable of fulfilling all your basic image editing needs. Need to resize your event logo? Pixlr can do that. Want to add multiple layered effects to make a race-day image look even better? It’s got you covered there too.

Plus if you’ve used Photoshop before, the layout will be very familiar. You’ll even find that most of the same keyboard shortcuts work.

WeTransfer lets you send large files

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We’ve all been there - someone asks for a high quality copy of your event logo. No problem. You fire it off to them via email and think nothing more of it - only to discover it languishing in your outbox for eternity due to the large file size.

WeTransfer provides a simple solution for sending large files, with the free version supporting transfers up to 2GB.

All you need to do is upload your files, then choose if you’d like to send them via email or generate a unique download URL. If you send them via email, WeTransfer will give you a handy notification when your recipient has downloaded the files.

Unsplash offers high quality stock photos

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Let’s face it - stock photos are usually awful. They're expensive and don't look authentic.

Unsplash is a portal for browsing high quality photos from genuine photographers. You won’t find thousands of results for every search term. But each image will be much better than you’d find on a generic stock photo website.

Every photo on Unsplash is completely free to use for whatever you want. Even commercially. It’s good practice to credit the photographer if you do use one of their photos, but you’re not obligated to.

We used it to find the image for this article. Photo by Bram Naus on Unsplash.

Even more quality stock photos with Compfight

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Can’t find what you need on Unsplash? Photo hosting website Flickr hosts its own royalty free section called ‘Creative Commons’. These images are uploaded by users and marked as free to use.

However, Creative Commons is notoriously difficult to navigate. Compfight have made things much easier by utilising Flickr’s API to create a more user friendly search experience.

It’s worth noting Compfight doesn’t have quite the same ‘do what you want’ accreditation rules as Unsplash. Make sure you check what’s required if you’re going to use a photo.

Source free designs from Freebbble

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Freebbble takes more than 1,000 free assets from design community website Dribbble, and makes them searchable via a range of filters.

You’ll find all sorts of free design resources for your event website, from illustrations and icons to fonts and website templates.

As with Compfight, remember to carefully check the license information for anything you do use. You may need to credit the original designer.

Take high quality screenshots with Lightshot

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Both Windows and Mac have inbuilt screenshot functionality, but they’re fairly basic. Lightshot builds on those standard services to offer a host of helpful features that help you take better screenshots.

Once installed, Lightshot is activated with your usual ‘print screen’ keyboard shortcut. After you’ve selected an area of your screen to take a snapshot of, Lightshot gives you a variety of editing options. You can share annotated screenshots with your team, or use it to create visually engaging entrant instructions.

Get your branding right with Image Colour Picker

Image Colour Picker screenshot

Branding is hugely important when promoting your event. It’s your identity, and brand colours are a key part of that.

If you’re working with a new event partner, and they need to know the colour of your event logo, you can’t just tell them ‘red’. You need to give specifics. That will be the HTML hex code for digital use, or the RGB value for printing.

When you don’t have a Designer on hand to ask, you can find this out easily by using Image Colour Picker . Click the ‘Upload your image’ button, then click the main colour that you need the information for.

Try it out now if you want - below is the realbuzz registrations green. Upload it and you should see the hex code is #93CA55.

realbuzz registrations green

If you’re looking for a cost effective online registration platform for your events, you can find out more about realbuzz registrations here: https://www.realbuzzregistrations.com/features/

Get in touch to arrange a demo or set up your event for free today .

 

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